by Kal | Sep 18, 2019 | Brandstorm
Candy Adams, aka the Booth Mom, was on our show earlier this year to talk about best practices for putting on a profitable trade show. On this episode, she is back to talk about exhibit houses and what they need from you, the exhibitor, to create and build your...
by Kal | Aug 9, 2019 | Brandstorm
You may already know that Chick-fil-A is the third largest fast-food restaurant chain in the U. S. and that it ranks #1 in customer satisfaction. But did you know this year, the fast-food restaurant chain entered the ranks of the country’s most respected and revered...
by Kal | Aug 9, 2019 | Brandstorm
Today’s guests today have been podcasting with Platypus for nearly two years. Mary Motiff is the Director of Tourism for Bayfield County, which is located in Northern Wisconsin along the southern shore of Lake Superior, and Pam King is the executive director of the...
by Kal | Aug 9, 2019 | Brandstorm, Uncategorized
How can you get noticed when your brand is in a crowded space and you are just a small fish in a really big pond? Our guest today says you can play that to your advantage. Prentice Howe is the owner and CEO of Door Number 3, an Austin ad agency and author of the...
by Kal | Jul 11, 2019 | Brandstorm, Uncategorized
Being this first, the only, the most unique is obviously a great advantage for brands trying to get the attention of its customers. It’s also easier said than done. Michael Greenberg, is the CEO of Call For Content and author of the Authority Marketing Playbook. He...
by Kal | Jun 18, 2019 | Brandstorm, Uncategorized
In a time when trade or business news publications are struggling to survive, one company is killing it. Industry Dive publishes business news and analysis for executives through dedicated sites and email newsletters. What Industry Dive does may not sound sexy, but...
